This clean, modern bottle design speaks to changing consumer trends. Research results showed that nearly 70 per cent of consumers were able to find the new bottles on the shelf more easily, and the new designs increased purchase intent by almost 50 per cent.
Mohammad Azhar, Owner of Malibu Pure concept, said, “Pure shots is one of the most recognizable brands in our locality and our bottles are an immunity booster of most people’s breakfast tables. By marrying the best in design with the best juices, we’re confident our new packaging will be a real showstopper on supermarket shelves.”